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Cannabis Marketing Without Paid Ads: How to Do it Right

Up and Running

Affiliate Marketing. Doing so will, in turn, help you earn the trust of the public and distinguish your brand as a thought leader while also boosting engagement and customer reach. Schedule a few public speaking events to boost customer reach and loyalty. Organic Social Media Campaigns. Word-of-Mouth Marketing. Email Marketing.

SMS 101
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What is CRM? Customer Relationship Management Explained

Up and Running

Many small businesses are turning to customer relationship management systems(CRM) to better understand customer wants and needs. CRM applications, often used in combination with data warehousing, eCommerce applications , and call centers, allow companies to gather and access customer information. What is CRM? Who is using CRM?

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Email Marketing Strategy: Collecting Subscribers, Users & Loyal Customers

ConversionXL

In this post, you’ll learn how to overcome the challenges and reap the rewards to collect subscribers, users, and loyal customers. . We’ll look at where email fits in the customer journey and walk you through how to create a strategy that fits your customer lifecycle. Customer journeys are rarely linear. Consideration.

Email 136
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How To Segment Your Subscribers When You Run A Blog Business

Entrepreneurs-Journey.com by Yaro Starak

I was reading Dee’s recent article in his customer segmentation series where he talked about how to segment your blog readers. Ideally we want to maximize both audience retention and growth , and maximize profit too. I can mail these lists individually, or pick and choose which ones I combine or even exclude.

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Introduction to Growth Hacking for Startups

VC Cafe

The term “Growth Hacking”, invented by Sean Ellis , and made popular by Andrew Chen , a Silicon valley marketer and entrepreneur, is a combination of two disciplines – marketing and coding: Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of “How do I get customers for my product?”

API 167
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Should You Really Reduce Form Fields?

ConversionXL

After analyzing the Unbounce database, Oli Gardner found the following… If you have only one to three fields, you’re likely going to see a higher conversion rate. Then ask yourself if it’s worth the possibility of losing a sale — or thousands of sales — because you want to fill a database. Well, a 19.21% increase isn’t too bad.

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Email Marketing: Campaign Analysis, Metrics, Best Practices

Occam's Razor

The message, the customer data, the ability to reach current and prospective customers, drive new sales as well as repeat sales, experiment with new ideas and offers, and so much more. Multi-channel customer purchase behavior, customer lifetime value. What worked in terms of website content and customer behavior?

Metrics 137