10 Product Recommendation Techniques to Improve UX and Conversions
ConversionXL
DECEMBER 7, 2016
Recommendations can be powered by aggregate data, which determines the relevance of a certain item in relation to a given context, or user specific data, that fuels personalized recommendations. While in the media, the words recommendations and personalization are pretty much used interchangeably, they’re not at all the same thing.
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