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Small Business and the Death of Newspapers

crowdSPRING Blog

There is a place for the wide open faucet of information that Twitter can supply, and there are times when the traditional outlets can not compete, For instance, in the case of breaking, fast-evolving events such as the Arab Spring uprisings the best place to get instant factoids is via the person-on-the-street accounts aggregated via hashtag.

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Robust Experimentation and Testing | Reasons for Failure!

Occam's Razor

Public relations. Bonus read: Four types of experiments you can run on Facebook: A/B, Holdout, Brand Survey, and Campaign Budget. ). One of the coolest things we’ve done over the last year is to ascertain how to get t rue incremental complete campaign brand lift for our large campaigns. Insights worth testing.

Analytics 101
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25 Marketers Share Awesome Social Analytics Tools For 2016

Brandanew

Maggie Kravchuk , Rubenstein, PR. Maggie Kravchuk has had work experience on social media brand management and now works for Rubenstein PR. We often pull monthly or post-campaign stats from Sprout Social to make custom graphs and charts. Chris Arter, Public Relations Manager, Webimax. Tool 12: ShareTally.

Analytics 100