Remove Aggregator Remove Churn Rate Remove Design Remove Salary
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Doubling SaaS Revenue By Changing The Pricing Model

www.kalzumeus.com

After you get past hobby project you quickly get into the realms of a) serious revenue being directly dependent on the website, b) serious hard costs like fully-loaded developer salaries for doing suboptimal “cobble it together ourselves from monit scripts” solutions, and c) serious career/business reputational risks if things break.

Revenue 62
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How to Write a Business Plan

Up and Running

Ideally your executive summary will be 1-2 pages at most, designed to be a quick read that sparks interest and makes your investors feel eager to hear more. Instead, they prefer to buy through large distribution companies that aggregate products from lots of suppliers and then make that inventory available to retailers to purchase.

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Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

This is misleading because in a recurring revenue model, Customer A is much more valuable to the business (assuming typical churn rates) as they will likely generate $360,000 of revenue for the business with renewals over that same three year period. If you price the product at CLTV > 0, then that's effectively your price floor.