Aggregator Churn Rate Revenue Salary 
www.kalzumeus.com
AUGUST 13, 2012
Doubling SaaS Revenue By Changing The Pricing Model. They’ll complain that Server Density costs infinity percent more than OSS, because they value their own time at zero, not having to e.g. pay salaries or account for a budget or anything. It only tends to weakly proxy revenue. Greatest Hits. Standing Invitation.
Up and Running
MAY 1, 2014
Instead, they prefer to buy through large distribution companies that aggregate products from lots of suppliers and then make that inventory available to retailers to purchase. An online software company might look at churn rates (the percentage of customers that cancel) and new signups. Retail Distribution. Total Expenses.
Cracking the Code
OCTOBER 10, 2008
Be prepared to cross the desert - SaaS requires R&D and sales expense up front for a multi-year stream of revenue, so it demands enough investment capital to fund 4+ years of runway. Farming is also often overlooked, but can help grow customer accounts and revenues from 30% upwards (if successful). Great list! Philippe Botteri.
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