Aggregator India Sales Sales Cycle 
YoungUpstarts
FEBRUARY 9, 2016
Another pro-tip – Keep everything short – small up-front capital requirement, short sales cycles, short payment terms and recurring revenue cycles. Stretch your team to don different hats be it marketing, operations or sales. Product first, sales later. Barters and Associations.
Cracking the Code
OCTOBER 10, 2008
Only after reaching $1M in CMRR should you consider hiring European sales and services execs behind customer demand. Be prepared to cross the desert - SaaS requires R&D and sales expense up front for a multi-year stream of revenue, so it demands enough investment capital to fund 4+ years of runway. Posted by Philippe Botteri.
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