Remove Agile Remove Analytics Remove Boston Remove Silicon Valley
article thumbnail

Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

Enable Google Analytics tracking. You just have to sign up for Google Analytics, get your account number, and plug it into your site. Use Googles built-in Analytics/AdWords integration, to track the effectiveness of each ad you run. The nice thing about services like SnapPages is that they offer this built-in. Expo SF (May.

Demand 167
article thumbnail

Marching through quicksand

Startup Lessons Learned

Most importantly, it’s now possible to have detailed analytics on exactly what’s happening to messages and ideas as they flow through word-of-mouth channels. Most publishers are still caught up in an outdated “vision vs. metrics&# argument, which is already obsolete here in Silicon Valley. Expo SF (May.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The $100M+ Club: A New Universe of Buyers ? AGILEVC

Agile VC

ad-tech, analytics, development platforms, etc) the list is slightly different. Im a former Silicon Valley entrepreneur turned East Coast VC. I co-founded NextView Ventures , a seed-stage VC firm based in Boston, in 2010. On the B2B SaaS side or enabling services (e.g. Pingback: this. Pingback: [link]. Read More ยป.

article thumbnail

Rewiring Organizations For A Successful Digital Transformation

Duct Tape Marketing

He serves clients across a range of industries on growth strategy, performance improvement, and value creation by harnessing the power of data and analytics, digital culture and capabilities, and modernized core technology. It'll be in Boston from September 5th through the 8th. Do you really have a proper agile operating model?

article thumbnail

Lessons Learned: Five Whys

Startup Lessons Learned

Wed never heard of five whys, and we had plenty of "agile skeptics" on the team. I don't see how aplying Continuous Deployment (CD) to data marts (and the analytic products that depend on them) would be any different to any other online application. So let me say for the record: we didnt start with any of this at IMVU.

article thumbnail

Learning from Obama: maneuver warfare on the campaign trail

Startup Lessons Learned

Obama understood the two concepts that are essential for building a high-performance, highly adaptable, agile organization: 1) rapid iteration and 2) clear values-based objectives. The risk of incorporating a bunch of brand-new volunteers is much lower if you have good analytics about their performance. Expo SF (May.