Remove Agile Remove Customer Development Remove Demand Remove Developer
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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

After 20 years of working in startups, I decided to take a step back and look at the product development model I had been following and see why it usually failed to provide useful guidance in activities outside the building – sales, marketing and business development. So what’s wrong the product development model?

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The Customer Development Manifesto: The Startup Death Spiral (part.

Steve Blank

Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. Part 4 of the Customer Development Manifesto to follow. Now the VP of Marketing starts sweating.

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Lessons Learned: What is customer development?

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Many of us are not accustomed to thinking about markets or customers in a disciplined way.

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Affordable and Efficient App Development

The Startup Magazine

If you want to take your business to the next level, you should consider app development. Either way, custom software development is an effective way to build brand awareness and give your business a competitive edge. While app development can be very beneficial, that’s only true if it’s done the right way.

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Nail the Customer Development Manifesto to the Wall

Steve Blank

When Bob Dorf and I wrote the Startup Owners Manual we listed a series of Customer Development principles. Pair Customer Development with Agile Development. Startups Demand Comfort with Chaos and Uncertainty. So by popular demand, here’s a poster of the Customer Development Manifesto.

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How To Find the Right Co-Founders?

Steve Blank

And over time every venture capitalist develops their own gut feel for what makes up a great team in their industry. For example, if you’re building a mobile app, then the key activities are: app software development, user interface design and demand creation skills. Filed under: Customer Development.

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10,000 Startups – Startup Weekend Next

Steve Blank

The class teaches founders how to dramatically reduce their failure rate through the combination of business model design, customer development and agile development using the Startup Owners Manual. And you’ll learn about how to build a minimal viable product to get feedback early and often from customers.

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