Why Build, Measure, Learn – isn’t just throwing things against the wall to see if they work
Steve Blank
MAY 6, 2015
Build a product, get it into the real world, measure customers’ reactions and behaviors, learn from this, and use what you’ve learned to build something better. Repeat, learning whether to iterate, pivot or restart until you have something that customers love. Waterfall Development. Microsoft Windows 3.0).
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