ConversionXL

JANUARY 18, 2022

It’s your reputation and ultimate differentiating factor. After running a culturally relevant marketing campaign, Indeed rose to number one in traffic and sales in Germany. Do they inspire behaviors that will help you differentiate? Your marketing strategy is what amplifies that brand.

Marketing 128

Marketing Campaign Software Review Tulsa 128

ConversionXL

OCTOBER 14, 2021

You work tirelessly to understand your customer, market, and competition so you can differentiate. Brand momentum can be calculated similarly to physical momentum (mass x velocity): Brand momentum = brand mass (your company’s size, reputation, and relevance) x brand velocity (speed of growth, agility in keeping up with industry changes).

Metrics 157

Metrics Marketing Campaign Audience 157

Cracking the Code

SEPTEMBER 19, 2017

You can see the full presentation here - Europe is fertile ground for Software-as-a-Service (SaaS) companies, as shown in our comprehensive look at SaaS last year, “SaaS Wars – Europe Awakens”. From a geographic standpoint, the UK and Israel lead the pack with 20 companies each, followed by France with 18 and Germany with 8.

Europe 83

Europe Cloud API 83