Agile PR Search Silicon Valley 
Steve Blank
SEPTEMBER 5, 2018
As a reminder, the Dot Com bubble was a five-year period from August 1995 (the Netscape IPO ) when there was a massive wave of experiments on the then-new internet, in commerce, entertainment, nascent social media, and search. Startups with huge burn rates – building leases, staff, PR and advertising – ran out of money.
Steve Blank
MARCH 18, 2011
The signals are loud and clear : seed and late stage valuations are getting frothy and wacky, and hiring talent in Silicon Valley is the toughest it has been since the dot.com bubble. Customer Development , Agile Engineering and the Lean methodology enforced a process of incremental and iterative development. Carpe Diem.
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Startup Lessons Learned
NOVEMBER 8, 2008
But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." This theory has become so influential that I have called it one of the three pillars of the lean startup - every bit as important as the changes in technology or the advent of agile development. Expo SF (May.
Startup Lessons Learned
FEBRUARY 22, 2009
Im not offering extensive studies or research to support this conclusion; the evidence from my peers right here in the innovation capital of America, Silicon Valley, is absolutely overwhelming. Asked to help, I am confident that Silicon Valley and every other innovation center will step up. They are nerds. Expo SF (May.
Startup Lessons Learned
MARCH 4, 2009
In a startup, these channels of communication are critical to understand for advertising, launch and PR purposes. If youre used to pitching your company in a startup hub, like here in Silicon Valley, you may suffer from a debilitating disease: the inability to describe your product to normal people. Expo SF (May.
Startup Lessons Learned
MARCH 13, 2009
Announce a new product, start its PR campaign, and engage in buzz marketing activities. Even if you must launch to your customers, avoid the urge to also launch in extra places, just because your PR firm can do it at the same time. If you are having trouble raising money, sometimes a little PR can help. Help you raise money.
Up and Running
MAY 23, 2016
Only talking to real-life people will help you figure out whether you’ve got a good product, or just a solution in search of a problem, or a product in search of a market. Eric Ries, a Silicon Valley entrepreneur and author of The Lean Startup, popularized this strategy for web applications. Do your own PR.
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