ConversionXL

MARCH 3, 2021

When launching a digital brand, PPC can be a great way to immediately break into a new market and start generating website traffic. But with rising CPCs and unmitigated click fraud, PPC can also get really expensive quickly. Why PPC is an effective short term strategy, but SEO is the long game. 1) Take an iterative approach.

PPC 146

PPC SEO Campaign Analytics 146

ConversionXL

DECEMBER 16, 2020

Here’s what you can test with this approach: Landing pages (especially recommended before you invest in PPC ). You can access participants’ social media profiles and talk to them before they’re accepted for the test. You can do it via user testing platforms, social media posts, emailing your newsletter list, etc.

Technical Review 92

Technical Review Software Review B2B Design 92

marketingland.com

OCTOBER 8, 2012

Social Media |. About The Author: John Quarto-vonTivadar is one of the inventors of Persuasion Architecture and regularly combats innumeracy among marketers in his popular "Math for Marketers" series. SMX Social Media Marketing - Dec. Search Engine News, SEO & PPC Info. © 2012 Third Door Media, Inc.

Metrics 47

Metrics Analytics Search Affiliate 47

Occam's Razor

JANUARY 30, 2012

Matched Query Type, Keyword Position, Day Parts: Sexier PPC Analytics. #7. Update: If you would like to download the above mentioned dashboard into your Google Analytics account please click on this link: VP Social Media Performance Dashboard.]. Every search engine's SEO algorithm is unique. I typically look for anomalies.

Analytics 145

Analytics Metrics API Web 145