ConversionXL

APRIL 29, 2013

Everything I’ve found indicates that these heavy pitch oriented autoresponders lead to higher spam complaints, unsubscribes, and negative brand mentions through social media. Viral/ Emotional State. That’s not what this article is about. Truth is, without looking at the data, you can’t.

Campaign 130

Campaign Email Framework Clickthrough 130

leananalyticsbook.com

AUGUST 19, 2012

Lean Analytics Book. This is the typical transaction funnel that anyone who’s used web analytics is familiar with. To be useful today, however, it should be a long funnel that includes sources, email metrics, and social media impact. Media is about time on page, pages per visit, and clickthrough rates.

Metrics 58

Metrics Clickthrough Lean Analytics 58

ConversionXL

APRIL 11, 2016

Big brands are spending tens of thousands on videos that fall flat while a lucky few are going viral. Following the video, there will likely be a call to try the product, social media buzz about the campaign, etc. First, you can use annotations to get viewers to clickthrough to another site while they’re watching.

Video 48

Video Conversion Mobile Search 48

Duct Tape Marketing

MARCH 3, 2017

How to Track It – Log into your business’ Google Analytics account and go to the reporting section. How to Track It – On the Google Analytics dashboard click on Audience and then Overview. How to Track It – In Google Analytics, go to Behaviour, click on Site Content and then All Pages. Now go to Audience and click on Overview.

Marketing 28

Marketing Metrics Clickthrough Analytics 28