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Finding your One Metric That Matters

leananalyticsbook.com

Lean Analytics Book. This is the typical transaction funnel that anyone who’s used web analytics is familiar with. Media is about time on page, pages per visit, and clickthrough rates. Viral coefficient (how well your users become your marketers.). Skip to navigation. Skip to main content. Skip to footer.

Metrics 58
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How to Optimize Videos for Conversions

ConversionXL

Big brands are spending tens of thousands on videos that fall flat while a lucky few are going viral. According to Aberdeen , companies using video enjoy 41% more web traffic from search than non-video users. First, you can use annotations to get viewers to clickthrough to another site while they’re watching. via a form.

Video 48
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How to Measure the ROI of Your Content Marketing Efforts – a Step-by-Step Guide

Duct Tape Marketing

How to Track It – Log into your business’ Google Analytics account and go to the reporting section. How to Track It – On the Google Analytics dashboard click on Audience and then Overview. How to Track It – In Google Analytics, go to Behaviour, click on Site Content and then All Pages. Now go to Audience and click on Overview.

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5 Insights from Every Speaker of ConversionXL Live 2016

ConversionXL

Basically, you can scour the web for reviews, testimonials and unbiased discussions to steal for your copy. Underlines improve clickthrough on Bing for both algorithmic results and ads (so more revenue) and improve time to successful click (better UX). Day 3 – Analytics, Personalization and Retention. What Instead?