Analytics Conversion Direct Marketing SEO 
Up and Running
SEPTEMBER 13, 2021
In this article, we will discuss how you can make better business decisions by leveraging Google Analytics. What is Google Analytics? Google Analytics is a platform within Google Marketing that analyzes user activity across and within websites. Why Google Analytics is critical for business. Interaction.
ConversionXL
FEBRUARY 12, 2015
If those blog posts with “a checklist of 100 things to increase conversions” really would be all that are needed, we wouldn’t need optimizers. You can’t be a good optimizer if you’re not skilled in the art and science of conversion optimization. Conversion optimizers should have no dogmas.
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Duct Tape Marketing
MAY 9, 2017
I mean I’m not really consulting that much anymore but I still have access to a lot of analytics from former clients and I see the visibility they’re getting from three packs and from maps results as provided by the Google my business analytics.
Occam's Razor
JANUARY 30, 2012
It is painfully heartbreaking to realize that a very small tiny number of people who have access to web analytics tools actually use them. In-Page Analytics – Re-imagine Traveling Through Data. #5. Matched Query Type, Keyword Position, Day Parts: Sexier PPC Analytics. #7. I mean really use the tools. Ravage all the features.
Occam's Razor
SEPTEMBER 19, 2011
It is possible to determine the value of doing Paid Search campaigns for brand terms where you already rank #1 via SEO. The team did the normal modeling to ensure that the results were statistically significant (large enough sample set, sufficient number of conversions in each variation). * Okay maybe not all of it, but a lot of it.
Occam's Razor
JULY 31, 2006
It is only fair to follow up a post titled " Stop obsessing about conversion rate " with this post. Conversion rate is a very important metric, used properly. Here is my point of view on the basics and best practices for measuring conversion rate. Is your company heavily into Direct Marketing (email, snail mail etc)?
Occam's Razor
JANUARY 28, 2013
Security Choice: The Power of Conversion Through Transparency. The price is easy to see, colors easy to find and change, micro conversions cleverly tucked under the Add To Cart button. Micro-conversions FTW! Security Choice: The Power of Conversion Through Transparency. Shopbop: (Luxury) Ecommerce and Branding Done Right!
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