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How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

Depending on which channels you use in your marketing, this might include: Newsletters; Blog posts; Company social media channels; Personal social media accounts ; Influencers; Company and industry podcasts; YouTube; Paid ads (Google and social media); Messaging apps; Syndication platforms. Google Analytics and CRM) used to track them.

Campaign 149
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30 Entrepreneurs Explain Why They Started Their Businesses

Hearpreneur

This decision led me to pioneer a business with my brother, featuring a curated jobs database of legitimate, safe, remote work opportunities and valuable career resources. Plytix (short for product analytics) was founded as an eCommerce analytics tool and pivoted to become a PIM. Thanks to Laura Spawn, Virtual Vocations ! #2-

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7 Examples of Effective Cross-selling (and Why They Work)

ConversionXL

Use insights from analytics to fine-tune your offers and increase their effectiveness. Curate the right items and allow the customer’s impulses to do the work. The majority of these interactions are self-guided from sources including social media, syndicated content, and industry-specific resources. Retargeting lets you do this.

B2B 129
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From CRM to CXM: Walking the Customer Journey

Venture Chronicles

Companies will always create and present content but with increasing frequency they are now capturing, tagging with metadata, and syndicating across their various assets content which is created by people other than those who work for the company. The big shift in web content is how user generated content is being captured and re-used.

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Mass Relevance Launches with Funding

Austin Startup

The future is in finding relevance, curating for context, and syndicating this to the right audience at the right place. A good analogy of the value of all this data is like web analytics. If there’s only two web analytics report you view about your web site, is there value in the rest of the log data?

Curation 118
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Signal to Noise

entrepreMusings

The future is in finding relevance, curating for context, and syndicating this to the right audience at the right place. A good analogy of the value of all this data is like web analytics. If there’s only two web analytics report you view about your web site, is there value in the rest of the log data?