Startup Suicide – Rewriting the Code
Steve Blank
JANUARY 25, 2011
“No,” my friend replied, sadly shaking his head, “the rest of the board said it sounded like a good idea.”. With a few more questions I learned that the code base, which had now grown large, still had vestiges of the original exploratory code written back in the early days when the company was in the discovery phase of Customer Development.
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