Article Campaign Clickthrough Revenue 
ConversionXL
OCTOBER 21, 2012
When it comes to email campaign optimization you can test and optimize many of the same components you do on a landing page. Sender Name: Another important aspect to test in your email campaigns is the sender name. Time of Day: The final key aspect for testing and optimizing your email campaigns are send times.
ConversionXL
APRIL 29, 2013
In this article we’re going to dive deep into a discussion about creating content for your autoresponder campaign. We’ve talked about ReOptimizing your autoresponders and creating effective drip campaigns before. That’s not what this article is about. And then what? ” The result?
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ConversionXL
FEBRUARY 6, 2013
Let’s say you read an article about the lastest Android phone on a news site. To increase job applications from their own homepage, they ran an behavioural targeting campaign for users accessing their homepage from India. Results were 149% increase in clickthrough rate to the Careers page. Ad targeting and Amazon.
ConversionXL
NOVEMBER 22, 2016
Improving user experience isn’t fodder for a subsection of an article. The clickthrough itself wasn’t that valuable of a metric in terms of conversions, but in terms of insights into what the user valued, it was extremely useful. Here’s an article on how to implement it. There are courses on the topic.
ConversionXL
APRIL 11, 2016
In some cases, you might have an entire marketing campaign to go along with your video. Following the video, there will likely be a call to try the product, social media buzz about the campaign, etc. The campaign was focused on getting marketers to identify as one or the other, and then become Strategic Sue with Vidyard.
Duct Tape Marketing
AUGUST 13, 2015
With a few of the tactics below, digital marketers can make sure that every piece of content they publish is generating traffic, leads, and ultimately revenue. Ultimately what you are looking for are pages that have high impression counts but low clickthroughs (CTRs). Use Google’s Webmaster Tools To Optimize Headlines and Keywords.
ConversionXL
APRIL 6, 2016
And most of those articles are written by professional bloggers, not optimizers. Underlines improve clickthrough on Bing for both algorithmic results and ads (so more revenue) and improve time to successful click (better UX). Revenue is usually a good metric to use to evaluate effectiveness of test. 50% less than 3 years.
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