Remove Audience Remove Curation Remove PR Remove Viral
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Cannabis Marketing Without Paid Ads: How to Do it Right

Up and Running

So rather than trying to make a sale or advertising product reviews, for example, you should curate content about the endocannabinoid system, the science behind cannabis, and the “lifestyle.” These platforms will give you insight into what your audience is searching for and which words you should be targeting in your content.

SMS 101
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7 Things That Make Brand Storytelling Authentic

Brandanew

The conventional formulas have been done to death- do not send the same PR release to everyone you meet or know- doesn’t work. Understand your target audience and figure out what emotions to aim for through the story. But it is not easy to make people laugh with so many memes and viral videos floating all over the web.

India 100
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10 Examples of How to Use Data to Pitch Press During COVID-19

ReadWriteStart

Example #1 – Curate Relevant and Helpful Information for the Public. Now to pitch something like this, you do not need to create a fancy PR release. Takeaway: Curate information that will help people during this pandemic if you want to stay fresh in the news. Use Google’s data PDFs and visualize them for your audience.

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Twitter Link Roundup #38 – Design, Copywriting, Marketing, Small Business, Social Media And More

crowdSPRING Blog

Smart thoughts on importance of audience size as measure of our reach – [link]. Why People Hate Your Viral Marketing – [link]. Why Content Curation Is Here to Stay – [link]. Bought Loyalty vs. Earned Loyalty – [link]. The Real Reasons Big Brands Don’t Rank – [link]. Who Uses Google AdWords?

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25 Marketers Share Awesome Social Analytics Tools For 2016

Brandanew

Maggie Kravchuk , Rubenstein, PR. In addition, Facebook allows you to look at the demographic of your audience and pinpoint which days/times they are active. Maggie Kravchuk has had work experience on social media brand management and now works for Rubenstein PR. Are you reaching the right audience? Tool 4: Buffer.

Analytics 100
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Does “Going Viral” Actually Result in More Conversions?

ConversionXL

Right now there is almost certainly an enterprise exec in a boardroom somewhere saying, “We need it to go viral.” Kittens and memes and babies kissing puppies… viral. When most people think about going viral, they think about raising a lot of awareness for their product or company. Do you even want to go viral?

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