7 Examples of Effective Cross-selling (and Why They Work)
ConversionXL
JUNE 16, 2022
It’s called cross-selling; a tactic that drives 35% of sales for Amazon and helps leading SaaS companies reduce churn. Cross-selling is recommending additional, complementary products or services to increase the sale value or boost CLTV. From this small addition to each page, Amazon generates over a third of sales on its platform.
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