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29 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

#7- To prioritizes employee and client retention. The company that employed us began putting profits above people and new sales above client retention. The three of us had the exact opposite mentality and created a company that prioritizes employee and client retention. Photo Credit: Steven Randall.

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The 50 Best Marketing Strategies For Small Business

Mike Michalowicz

Twitter is a great place to share photos (TwitPic), host contests, shout out to loyal customers, have scavenger hunts, and promote events. Thank loyal customers, retweet their tweets, and even host fundraisers. Surprises always work to instill loyalty and retention. Host Educational Events. All the cool kids are doing it.

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Startup Tools

steveblank.com

interactions, widgets, effects Django – high-level Python framework Cappuccino – open source framework for app development Kodingen – cloud development environment, code editor, hosting service, collaboration platform. Bontq – hosted bug tracking and project management needs.

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B2B Influencer Marketing: 4 Strategies that Move the Needle

ConversionXL

That’s especially true for B2B marketers. Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands. Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands.

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Why Community Is The Last Great Marketing Strategy

Duct Tape Marketing

Duct Tape Transcript Email Download New Tab John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast is brought to you by Outbound Squad, hosted by Jason Bay and brought to you by the HubSpot Podcast Network. He's gone all in on this community. This is where he is getting his revenue. So let's start community.

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Cracking the Product Demo Code: Lessons From 78 SaaS Demos

ConversionXL

What types of demos are used, and are there correlations between B2B and B2C demo usage? Let’s dive into the data and trends in this case study to help determine what kind of demo and format might be best for your business: 71% of the companies in this sample are B2B companies, the remaining 29% being B2C or a hybrid of B2B/B2C.

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