B2B Business Model Disintermediation Distribution 
Growthink Blog
JUNE 14, 2017
But of course the company is incredibly deserving of heavy admiration and emulation for how, in just a few short years, they've re-engineered and become the default offering for a massive business category. Very many companies have as their business model distributing / reselling, - i.e For profitable reselling, Grainger.
Agile VC
JUNE 12, 2012
It’s conceptually no different from the early days of Western Union’s original payments business when people “wired” money to one another at each end of a physical distribution network. They picked online, because signing up online B2B partnerships is quick, easy and capital light. Enough said.
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