ConversionXL

NOVEMBER 23, 2022

This event focused on relationship building and a lot of work was put into building curated groups to have fruitful round table discussions. More networking and curated roundtables, less gurus and swag. We arranged vetted and curated groups for roundtable discussions , and matched everyone with other like-minded people.

B2B 94

B2B Marketing Curation PPC 94

ConversionXL

JUNE 2, 2022

Individuals don’t make B2B buying decisions; groups do. ABM teams then began curating content and tagging it by use case, industry, and persona. ABM doesn’t stop at lead generation or new opportunities. Sales and marketing collaborate until a deal is closed and beyond to secure long-term customer retention.

Customer 98

Customer Marketing Channel Acquisition 98

Duct Tape Marketing

APRIL 14, 2022

So yeah, I, there there's some confusion around these terms, partner, marketing partnership, marketing affiliate market, and you have influencer and B2B. So I just consider affiliate marketing, part of this greater ecosystem of partnership marketing now, which includes influencer and B2B and aspects of business development.

Marketing 87

Marketing Affiliate Channel Software Review 87

Occam's Razor

SEPTEMBER 30, 2013

A secondary, under-appreciated, challenge is that search engines value freshness of content. It is also immensely beneficial for search engine optimization (great content, delivered fresh, every day!). Companies have an Email team and a SEO team and a PPC team and a Social Media team and a Display team and. 5: Rent or Own?

Analytics 154

Analytics Marketing Social Media Technical Review 154

YoungUpstarts

MARCH 25, 2019

Search engine marketing (SEM) and search engine optimization (SEO) are fundamental to online marketing, and though both are shown to benefit business immensely, they’re not the same. 57 percent of B2B marketers said SEO is their prized revenue-generating marketing method and is more valuable than any other marketing strategy. (

SEM 113

SEM SEO PPC Marketing 113

ConversionXL

OCTOBER 30, 2021

In digital marketing, this will most likely be through search engines and social media. Generating awareness through PPC. To build awareness through PPC , it’s best to focus on high-intent traffic and carry this strategy into the consideration stage. Base your strategy around ways people will find you. Image source.

Customer 140

Customer Marketing Social Media CPA 140