Remove B2B Remove North America Remove SEO Remove Viral
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The 50 Best Marketing Strategies For Small Business

Mike Michalowicz

If you want to get people’s attention and have them call you, there’s nothing like writing an article for a trade magazine (for B2B) or local magazine (for B2C) to gain credibility and get the exposure you want. Statistically, 3-out-of-4 Internet users live in North America, making exposure on the web critical.

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Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

This is a clear example where business-to-business (B2B) marketers need to learn from their business-to-consumer (B2C) counterparts. Yet many B2B companies don’t have a clue. Stay local - Prove your business in North America first. Simply put, North America is a massive market with a rising tide around SaaS.