Blood, sweat, and tears: How we got from 0 to 500K downloads on a budget
The Next Web
MARCH 3, 2014
Your mission is to grow, and for B2C companies it means more users. Brazil, with a population of 200M and Mexico with 120M are now in our top 5 download countries. ASO (Appstore Search Optimization) for apps plays a similar role to SEO for websites. When you’re marketing a startup, you don’t have a fat marketing budget.
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