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Product Manager Entrepreneur Mark Geller

SoCal CTO

It was also beneficial because I got some good experience with both B2B and B2C business models. I know you are still in stealth, but what can you tell us. And what do you think about the controversy about stealth vs. not for startups? After BITSource was successfully acquired, I moved to L.A.

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Marketing Your Startup: A Billion-Dollar Company’s First Marketer Reflects Back

View from Seed

It’s so important to line up the type of marketer and leadership that fits the business model, the product, or even the founder’s philosophy or early attempts at marketing. Some startups are in stealth mode and maybe branding and beautiful design is important. Where do you start?

Marketing 120
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Taking on Tech Titans

Reid Hoffman

But also think about it in terms of business model. Then the very last one I’ll say before I hand it over to Sridhar is, generally speaking, consumers in the B2C side like the new, they like the underdog, they like it, they’re willing to try it out, they want to give it a shot, they want to see if it could be that thing.

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Taking on Tech Titans

Reid Hoffman

But also think about it in terms of business model. Then the very last one I’ll say before I hand it over to Sridhar is, generally speaking, consumers in the B2C side like the new, they like the underdog, they like it, they’re willing to try it out, they want to give it a shot, they want to see if it could be that thing.