Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness
ConversionXL
SEPTEMBER 9, 2021
On Twitter , it’s laid back to suit the B2C, creative audience segment. Benefit Cosmetics takes advantage of this by hosting Facebook Live sessions with exclusive offers hosted by a member of its team. Bon Appétit used Zoom and YouTube to host a live stream. However, its tone of voice differs slightly.
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