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What Boston’s Top Consumer Tech Leaders Think About Boston’s Consumer Tech Struggles [#BostonB2C Recap]

View from Seed

Over the past few years, the tech community has absolutely exploded locally (and if you’re new here or just want to take it all in, here’s our Hitchhiker’s Guide to Boston Tech microsite). Half our portfolio is consumer. Here’s Mike’s comment: Boston’s B2C problem is one of values.

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Twitter Link Roundup #198 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Something new for the Chicago tech community – crowdspring.co/1bXLS29. “Emotional connections are much more “intense” for business-to-business clients compared with B2C. “Emotional connections are much more “intense” for business-to-business clients compared with B2C.

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How Private Equity and Venture Capital Investors Are Eating Their Own Dogfood

David Teten

My colleagues Sebastian Soler , Steven Greenberg and I recently launched a new online community, PEVCTech.com , exclusively for PE/VC investors; engineers who work at PE/VC funds; and other technologists who specialize in working on this problem. EShares is an increasingly popular tool in our portfolio for tracking private company cap tables.

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How to Radically Stand Out with Brand Marketing

ConversionXL

It helps them audit existing content portfolios (blog posts, landing pages, etc.) They’re a great example of employee advocacy because their content is often shared and retweeted by their colleagues, like their Digital PR Lead. Here’s another great B2C example from consumer goods brand YETI. Twitter followers.

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Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

Each account manager should have a portfolio of existing customers, and you should model the expected CMRR from this group net of up-sells and churn. This is a clear example where business-to-business (B2B) marketers need to learn from their business-to-consumer (B2C) counterparts. Portfolio. (3). Anonymous said. Post a Comment.