How to Optimize an Affiliate Marketing Program for Profitability
ConversionXL
FEBRUARY 3, 2017
But in the worst-case scenario, they become a branding liability and an actual cost center if margins and fraud aren’t properly managed.” (via Are you aware of your cost per acquisition on other channels? According to the benchmark report, most affiliates work in the B2C space (79.45%). PPC – 29.88%. Image Source.
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