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How to Recognize Great Conversion Optimization People

ConversionXL

Doesn’t matter if it’s B2B or B2C, ecommerce or SaaS, we’re deadling with (irrational, emotional) human beings. Optimizers need to have a level of command of html/css, and know their way around browser consoles to troubleshoot stuff. But it all starts with questioning everything, wanting to see proof for each claim.