Steve Blank
MARCH 15, 2017
I had taken the job of VP of Marketing in a company emerging from bankruptcy. To do that we will create end-user demand and drive it into the sales channel, educate the channel and customers about why our products are superior, and help Engineering understand customer needs and desires. Drive that demand into our sales channels.
YoungUpstarts
JULY 2, 2020
And this mercilessly pushes them toward the bankruptcy. And the reason behind its bankruptcy will be obscured sales. One can produce a high-quality demanded product but it will turn into a shelf-warmer at a warehouse – it will be getting dusted there until someone who produces nothing but can sell well, come up and get it.
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Hearpreneur
DECEMBER 23, 2020
This demands a lot of focus on our processes – hands-on strategy at the start of an engagement, and firing the machine into gear (in the right direction) thereafter. We will be further building our community of partners, implementing deeply-researched outreach strategies and seeking out high-traffic PR opportunities.
Ben's Blog
DECEMBER 5, 2012
However, bringing in the right kind of experience at the right time can mean the difference between bankruptcy and glory. First, you should demand cultural compliance. For example, I’ve seen many a young CEOs excited about her company’s competency in marketing and PR because she got a bunch of positive stories on her launch.
Ben's Blog
DECEMBER 5, 2012
However, bringing in the right kind of experience at the right time can mean the difference between bankruptcy and glory. First, you should demand cultural compliance. For example, I’ve seen many a young CEOs excited about her company’s competency in marketing and PR because she got a bunch of positive stories on her launch.
YoungUpstarts
JULY 25, 2012
After all, Latman has seen his startup company Microworkz go from the brink of tremendous success to being shut down, have himself enter personal bankruptcy and his personal life destroyed. He’s lost 11 jobs in 12 months, been sued by the attorney general of the state of Washington , and his name and reputation dragged in the mud.
Both Sides of the Table
JANUARY 16, 2012
GroupOn, Living Social, AdMeld, Gilt Group, Demand Media, ShoeDazzle, Tumblr, FourSquare, etc. So make sure you have a solid PR strategy. Understanding PR & Crisis Management. How to Work with PR Firms. Make sure good PR is underpinning your fund raising efforts. But of course that’s horse puckey.
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