SoCal CTO

MARCH 1, 2010

My experiments in lean pricing - Venture Hacks , February 16, 2010 Ash Maurya, a lean entrepreneur who runs a bootstrapped startup called CloudFire, discusses pricing issues for first versions (Minimum Viable Product – MVP). This post looks at the implementation details of HTML 5 video. Jason looks at the issues around "sunk cost."

Acquisition 150

Acquisition Cofounder Technical Cofounder Cost 150

SoCal CTO

APRIL 8, 2010

Granularity and Consistency of Startup Metrics - SoCal CTO , March 11, 2010 Tim Berry has a great post on Why I Hate Those Huge Market Numbers tells us that he doesn’t like to see business plans with multi-billion market numbers used as the basis for projections. It’s the old – 5% of massive market gives us a big number.

Software Review 150

Software Review Startup PR Exit Strategy 150

SoCal CTO

JANUARY 31, 2011

Sean Ellis in Bringing a Network Effect Business to Market positions this via the following two pictures: In the case of a normal startup, you can launch an MVP and keep optimizing from there to achieve scale. In a Network Effect Startup, you need to drive growth to some degree in order to be able to even begin to test it.

Marketing 204

Marketing Matching Algorithm Bootstrapping 204

SoCal CTO

JANUARY 31, 2011

Sean Ellis in Bringing a Network Effect Business to Market positions this via the following two pictures: In the case of a normal startup, you can launch an MVP and keep optimizing from there to achieve scale. In a Network Effect Startup, you need to drive growth to some degree in order to be able to even begin to test it.

Marketing 196

Marketing Matching Algorithm Bootstrapping 196

SoCal CTO

JULY 13, 2011

This site aggregates and filters content from thought leaders who talk about topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others.

Intellectual Property 175

Intellectual Property Aggregator Startup IP 175

SoCal CTO

SEPTEMBER 8, 2010

A Smart Bear: Startups and Marketing for Geeks , August 9, 2010 This is Part 3 of the series: 5 lessons from 150 startup pitches.? Novel and creative campaigns like the recent YouTube campaign from Old Spice purportedly demonstrate the power of social in marketing. You can bootstrap your way into existence. 10 cents per DAU.

Startup 191

Startup CTO Hire Cofounder Venture Capital 191