Steve Blank

SEPTEMBER 3, 2014

Dave was building a mobile app for matching college students who needed to move within a local area with potential local movers. As the farm fields flew by on the interstate I listened as Dave described how he translated his vision into a series of hypotheses and mapped them onto a business model canvas. Customer Discovery.

Cofounder 336

Cofounder Founder Technical Cofounder Coder 336

Steve Blank

MARCH 17, 2020

The questions every startup or small business CEO needs to ask now are: What’s my Burn Rate and Runway? What does your new business model look like? Burn Rate and Runway. To answer the first question, take stock of your current gross burn rate i.e. how much cash are you spending each month.

Burn Rate 436

Burn Rate Startup Valuation Sales Cycle 436

Steve Blank

FEBRUARY 11, 2010

The Customer Development process is the way startups quickly iterate and test each element of their business model , reducing customer and market risk. In Discovery startups take all their hypotheses about the business model: product, market, customers, channel, etc. What does this have to do with missing your sales plan?

Burn Rate 248

Burn Rate Silicon Valley Marketing Boston 248

Steve Blank

FEBRUARY 13, 2024

Marketing and capital expenses (new factory, high R&D expense) were predicated on consumer-scale sales. In addition, they’ve created an entirely new $85+ billion subscription business model; the App Store, iTunes, Apple Care, Apple Pay, Apple Cash, Apple Arcade, Apple Music, Apple TV.

Search 256

Search Marketing Forecast Burn Rate 256

Steve Blank

NOVEMBER 18, 2010

A business plan has a set of assumptions (who’s the customer, what’s the price, what’s the channel, what are the product features that matter, etc.) that make up a business model. Yet by first customer ship most of the business model hasn’t been validated or tested. Pivots By Firing Executives.

Burn Rate 247

Burn Rate Management Business Model Customer Development 247

Startup Professionals Musings

AUGUST 27, 2012

Investors like $1B markets with double-digit growth rates. Business model. Marketing, sales, and partners. Describe marketing strategy, sales plan, licensing, and partnership plans. Make sure your marketing budget matches the scope of your plan. Show breakeven point, burn rate, and growth assumptions.

Elevator Pitch 247

Elevator Pitch Exit Strategy Burn Rate Merger 247

Startup Professionals Musings

JUNE 10, 2011

Investors like $1B markets with double-digit growth rates. Business model. Marketing, sales, and partners. Describe marketing strategy, sales plan, licensing, and partnership plans. Make sure your marketing budget matches the scope of your plan. Show breakeven point, burn rate, and growth assumptions.

Elevator Pitch 234

Elevator Pitch Exit Strategy Burn Rate Merger 234