ConversionXL

FEBRUARY 3, 2022

As InVision App’s marketing manager Sophia Eng explains: “It is rare for a large company at a late stage or an enterprise software company to be doing growth marketing with all of the channels at top peak performance. Take the documentation productivity platform, Swimm. Don’t cast your net too far and wide.

Retention 113

Retention Marketing Acquisition Channel 113

ConversionXL

FEBRUARY 7, 2014

When a business increases it’s webinar attendance by 1000% & net $40,000 in the first 3 sessions, you should probably listen to what they’re doing right. This week, I had the opportunity to sit down with Lars Lofgren - Growth Manager of KISSmetrics.com , whose job is specifically to get more leads for his software company.

Software 93

Software Churn Rate eCommerce Flash 93

Occam's Razor

APRIL 8, 2013

Perhaps it's an increase in your conversion rate; Or a higher number of visitors who sign up; Or a greater number of people who share content with one another; Or a lower monthly churn rate for users of your application; Maybe it's even something as simple as getting more people into your restaurant.

Metrics 156

Metrics Analytics Lean Churn Rate 156

David Teten

DECEMBER 3, 2019

However, in private markets, there is more room to optimize across all 11 steps of the investing process: firm management , marketing, fundraising , origination , manage relationships, due diligence, negotiation, monitoring, portfolio acceleration , reporting, and. 1) Manage the firm . This is harder than it sounds.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Up and Running

MAY 1, 2014

If you’ve accomplished some key milestones in the process of building your business, detail them here. Management Team. Your business plan isn’t complete without a financial forecast. Ideally, the executive summary can act as a stand-alone document that covers the highlights of your detailed plan. Read more ».

Business Plan 163

Business Plan Forecast Balance Sheet Distribution 163

maplebutter.com

JANUARY 8, 2013

I’m not afraid to pick up the phone, cold call someone, use LinkedIn to find someone who’s recently left a company that might be considered competitive and ask them for advise around the business model and marketplace. Just ensure you understand your numbers and manage them well. $50 What you measure, you manage).

Technical Review 44

Technical Review Startup Cofounder Software Review 44