Business Model, Matching, Sales Cycle and Viral

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Business Model

Matching

Sales Cycle

Viral

Lessons Learned: Validated learning about customers

Startup Lessons Learned

APRIL 14, 2009

What matters is proving the viability of the company’s business model, what investors call “traction.&# Of course this is not at all true of many profitable small businesses, but they are not what I mean by startups.) In these examples I was selling enterprise software where the vocab matched perfectly.

Customer

Customer San Francisco Lean Hockey Stick

Why Linear Funnels Are a Simplified Reality (and What to Do About It)

ConversionXL

MAY 19, 2016

Like any model it has its pros and cons. The biggest shortcoming being that it considers the sales cycle to be a linear process where a customer passes sequentially through sales steps and where he/she is the only one involved in the decision making process. sales page, cart, purchase, etc.)

Analytics

Analytics Metrics Channel Software Review

StartUpRoar

Lessons Learned: Validated learning about customers

Why Linear Funnels Are a Simplified Reality (and What to Do About It)

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