Startup Professionals Musings

DECEMBER 5, 2021

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. In a business plan these are only one of the many marketing campaigns which continue to rise in cost. Develop viral content. That’s a double death wish.

Viral 348

Viral Marketing SEM Campaign 348

Startup Professionals Musings

FEBRUARY 24, 2019

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. In a business plan these are only one of the many marketing campaigns which continue to rise in cost. Develop viral content. That’s a double death wish.

Viral 268

Viral Marketing SEM Campaign 268

Startup Professionals Musings

FEBRUARY 25, 2017

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. In a business plan these are only one of the many marketing campaigns which continue to rise in cost. Develop viral content. That’s a double death wish.

Campaign 167

Campaign Cost Viral Marketing 167

Startup Professionals Musings

AUGUST 11, 2013

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. In a business plan these are called marketing campaigns, which continue to rise in cost. Develop viral content. That’s a double death wish.

Viral 249

Viral Marketing Entrepreneur SEM 249

Startup Professionals Musings

JULY 13, 2012

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. In a business plan these are called marketing campaigns, which continue to rise in cost. Develop viral content. That’s a double death wish.

Viral 238

Viral Cost Marketing SEM 238

Startup Professionals Musings

MARCH 21, 2011

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. In a business plan these are called marketing campaigns, which continue to rise in cost. Develop viral content. That’s a double death wish.

Viral 225

Viral Marketing SEM Startup 225

YoungUpstarts

SEPTEMBER 10, 2018

More research and explanation is needed to understand how the business plan will be executed. From our research we knew Start-Up Chile was keen to B2B startups, so we didn’t want to dismiss this business model and just focus on our B2C business model. Don’t describe a 100% theoretical business model.

Programming 124

Programming Chile B2B B2C 124