California Customer Development Partner RSS 
Steve Blank
NOVEMBER 16, 2009
I was in New York last week with my class at Columbia University and several events made me realize that the Customer Development model needs to better describe its fit with web-based businesses. In it, I got asked a question I often hear: “What if we have a web-based business that doesn’t have revenue or paying customers?
Steve Blank
AUGUST 31, 2009
In the next few posts that follow, I’ll describe more specifically how this model distorts startup sales, marketing and business development. Or at times an even more honest answer, “My senior partners say this is the only way to do it.” —– Part 2 of the Customer Development Manifesto to follow.
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Steve Blank
APRIL 10, 2009
Customer Development ) to help you quickly recognize and reverse any incorrect decisions. Customer Development) to help you quickly recognize and reverse any incorrect decisions.&# Reply One difference between VCs and Entrepreneurs « Lightspeed Venture Partners Blog , on April 20, 2009 at 7:06 am Said: [.]
Steve Blank
MARCH 19, 2009
Yet two smart VC firms, Sigma and Matrix Partners, realized that somewhere in this mess there was value. And with all of that they had gone broke, out of business and into Chapter 11. Their guess was that they would find value in the high margin graphics business.
Steve Blank
DECEMBER 7, 2009
Customer Development We were starting Epiphany, my last company. I was out and about in Silicon Valley doing what I would now call Customer Discovery trying to understand how marketing departments in large corporations worked. Posted on December 7, 2009 by steveblank In my 21 years of startups, I had my ideas “stolen” twice.
Steve Blank
SEPTEMBER 24, 2009
New strategic direction in companies with loyal customers have different consequences then when you had no customers Acquiring new customers are a lot more expensive that converting existing ones. 5) The customer’s needs don’t match your long term direction. Fire might be a strong word.
Steve Blank
OCTOBER 5, 2009
Forget the Hypertext idea and come on back to California. He and his wife Gwen would found the Computer Museum, first in the lobby of DEC headquarters, then in Boston (and now as the Computer History Museum in Mountain View, California.) He was my role model at Convergent, mentor at Ardent and partner at E.piphany.
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