Steve Blank
SEPTEMBER 7, 2009
Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. Three to six months after first customer ship, if Sales starts missing its numbers, the board gets concerned.
Steve Blank
FEBRUARY 23, 2009
Eighty some pages later I realized that a) I had some great war stories as a good marketeer and failed CEO, b) I’d have to pay my wife and kids to read them, c) the three of them were probably the entire total available market, and d) when I looked at what I had done and what other entrepreneurs had done at their startups, that there was a pattern.
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Both Sides of the Table
JANUARY 21, 2010
Founded it as a California LLC but your potential VC wants a Delaware C-Corp? You can’t just understand “redemption rights&# in theory. When you’re doing biz dev deals or customer deals you need to start with a list of the things that you think could go wrong or that you want to protect against.
YoungUpstarts
NOVEMBER 11, 2011
San Mateo, California-based Mobile Spinach ( www.mobilespinach.com ) is an integrated mobile commerce and group-buying platform that provides users with virtual discount coupons that can be redeemed at participating local merchants. The customer gets to save money, and the merchant is able to attract a local customer at minimal expense.”.
Steve Blank
FEBRUARY 23, 2009
a customer before you try and build a business. That’s in stark contrast to the traditional Product Development Model where it’s expected a customer is already there and waiting and it’s simply a matter of [.] familiar with Customer Development you should be. familiar with Customer Development you should be.
Occam's Razor
JULY 1, 2008
Name, a unique persistent customer id (Geek ID), the keyword the person came on and their underwear size. and you have one more page in Omniture you can configure to compute customer offline intent (THDStoreFinderDirections baby!). was understanding the channel preferences of our customers. Well just assume. :). Not that hard.
Steve Blank
OCTOBER 22, 2009
Getting Out of the Building Wasn’t Entertainment – Discovery and Validation Now that I was the master of the “facts” about customer needs in these specialized vertical markets , and with my team of vertical marketers , I thought I had achieved absolution and redemption. I had needed to ask customers four simple questions.
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