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Email Copywriting 101: Five Steps to Better Converting Emails

ConversionXL

While several factors go into successful email campaigns , great email copywriting is vital. If you’re starting a new campaign or selling a new product, you can create a baseline based on your current metrics. Mine voice-of-customer (VoC) data for email campaigns. Social media also offers a cache of market research data.

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28 Entrepreneurs Explain What They Love About Being An Entrepreneur

Hearpreneur

Photo Credit: Chad Pavel. Thanks to Chad Pavel, Pinewood Consulting, LLC ! #3- Photo Credit: Chad Hill. Entrepreneurship and Business have a demonized look in current American Society, but entrepreneurs and SMEs aren’t the evil villains media has painted them to be. Thanks to Chad Hill, Hill & Ponton ! #20-

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Budget tools and services for small business marketers

The Startup Magazine

In this article, we’re going to look at some of the best marketing tools and services to help your business, including software to help with design, messaging, and email newsletter campaigns. HubSpot is great for combining your marketing channels into one and optimising them. HubSpot Marketing. Oh, and it’s free, which is another plus.

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How To Scale Your B2B Marketing Strategy

Duct Tape Marketing

09:24] What are the significant like channel differences even, or approaches to a B2B marketer as opposed to a B2C marketer? [12:44] And it's something that in this era of short-termism that, that so many marketers are focused on, what can we do with this campaign? And I can explain what that is. I have found.

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CXL Live 2019 Recap: Takeaways from Every Speaker

ConversionXL

Conversion teams: 6–8 week experiment cycles; Marketing teams: Prepare, campaign, prepare, campaign; Product teams: 2-week sprints. The root of the problem is how research gets to the public: Starts with a researcher who’s under pressure to produce stuff that gets traction in media/academic journals. Overgeneralizing.