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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. Where campaigns to build brand awareness and generate top-of-funnel sales drive traditional marketing, data across the entire customer lifecycle drives growth hacking in marketing.

Retention 113
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How to Design, Launch and Automate a Referral Program for Your Business

Up and Running

If not, now is the perfect time to get in on this effective and easy-to-implement user acquisition channel. Referral marketing is a user acquisition channel that allows you to leverage your existing user base for growth by incentivizing them with rewards. This is why referral programs are a great low-risk channel. Lowers churn.

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13 Essential Digital Marketing Metrics & KPIs to Measure Performance

ConversionXL

They allow you to create and optimize campaigns based on actionable evidence rather than intuition. Traffic by channel: Find out where your visitors come from Where to track traffic by channel 3. Engagement rate: Learn which content resonates with your audience Where to measure engagement rate 4.

Metrics 105
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Digital Analytics Simplified: The Beginner’s Guide

ConversionXL

Prescriptive analytics The digital analytics metrics you need to know How to use analytics to improve marketing campaigns Define your mission, goals, and KPIs Set key performance indicators (KPIs) to measure marketing performance What to look for in a digital analytics product 9 tools for your digital analytics stack 1. Traffic by source.

Analytics 106
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8 Smart and Practical Ways To Increase Your Small Business Profits

crowdSPRING Blog

It might be fun to spend two hours daily on Facebook or Twitter hunting for customers, but the more important question you should be asking is whether your prospective customers are looking for you on those social networks. You can also look to see what’s working and what isn’t in specific marketing channels.

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

But, most of use raise capital and source deals the same way people looked for dates 20 years ago: by networking at conferences (or bars). . A tool like Quuu identifies relevant, shareable content to keep your social media channels active. . That’s why 40 million Americans use online dating sites. 3) Raise capital.

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9 Case Studies That’ll Help You Reduce SaaS Churn

ConversionXL

How Groove Reduced Churn by 71% By Defining “Why” Customers Quit. churn rate meant the company’s growth was unsustainable. Leverage what you learn to intervene with high-risk users and lower your churn rate. Now to the case studies…. Despite a steady stream of new users, SaaS startup Groove’s 4.5%

Retention 106