Startup Professionals Musings

NOVEMBER 17, 2021

Here are ten examples to get your creative juices flowing: Targeted direct marketing. Customer retention with churn modeling. Every business wants to predict which customers are about to leave, and for what reasons, so they can target their retention efforts. Political campaigning with voter persuasion modeling.

Analytics 248

Analytics Retention Social Media Startup 248

ConversionXL

MAY 3, 2017

On the surface, Facebook campaigns have 3 components: Audiences. 3 components of Facebook Campaigns. Customer segmentation is an old trick in the marketing book. According to Direct Marketing Association , 77% of ROI is attributed to segmented, targeted, and triggered campaigns. Your goal is retention.

San Jose 133

San Jose Customer Database Campaign 133

Startup Professionals Musings

FEBRUARY 6, 2019

Here are ten examples to get your creative juices flowing: Targeted direct marketing. Customer retention with churn modeling. Every business wants to predict which customers are about to leave, and for what reasons, so they can target their retention efforts. Political campaigning with voter persuasion modeling.

Analytics 177

Analytics Retention Social Media Campaign 177

ConversionXL

JANUARY 26, 2017

Though the remaining 58% understand the importance of customer loyalty and retention, they may find it difficult to execute and analyze customer happiness and conversion campaigns. Broad data about email marketing reinforces the fact that it is an effective and powerful medium for customer engagement.

Retention 48

Retention Email eCommerce Software Review 48

Startup Professionals Musings

DECEMBER 1, 2014

Here are ten examples to get your creative juices flowing: Targeted direct marketing. Customer retention with churn modeling. Every business wants to predict which customers are about to leave, and for what reasons, so they can target their retention efforts. Political campaigning with voter persuasion modeling.

Analytics 257

Analytics Entrepreneur Retention Social Media 257

Startup Professionals Musings

MARCH 12, 2013

Here are ten examples to get your creative juices flowing: Targeted direct marketing. Customer retention with churn modeling. Every business wants to predict which customers are about to leave, and for what reasons, so they can target their retention efforts. Political campaigning with voter persuasion modeling.

Analytics 246

Analytics Retention Startup Social Media 246

Startup Professionals Musings

FEBRUARY 18, 2016

Here are ten examples to get your creative juices flowing: Targeted direct marketing. Customer retention with churn modeling. Every business wants to predict which customers are about to leave, and for what reasons, so they can target their retention efforts. Political campaigning with voter persuasion modeling.

Analytics 120

Analytics Retention Social Media Campaign 120