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How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

A marketing playbook helps you achieve brand consistency across channels and campaigns. A marketing playbook is a reference guide that outlines how a business will manage its marketing on a particular channel or campaign. What’s inside will differ depending on the channel or marketing campaign. Marketing funnel. Measurement.

Campaign 149
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7 High-Performing Ecommerce Marketing Strategies for 2022

ConversionXL

Run retargeting campaigns that convert with personalized discounts 6. Vague, high-level goals (such as “improve lead generation,” “increase online sales,” or “attract more customers”) are not specific or measurable enough to define marketing success. What do their email campaigns look like? Their offers and promotions.

eCommerce 129
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The 16 Best Small Business Marketing Blogs You Should Read in 2019

crowdSPRING Blog

“Noobpreneur” is Widjaya’s name for “newbie entrepreneurs” – a special subset of entrepreneurs who are always in a growth mindset. You’ll find insightful articles on social media, SEO and organic search, retargeting campaigns, content marketing, lead conversion, copywriting, and more.

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25 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. Since basis of the company was to create, track, and report out on metrics it fit with the theme and the name, hence, CHICAGO MetricsR.

Naming 152
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Microcopy: Tiny Words That Make A Huge Impact On Conversions

ConversionXL

Listening to user feedback and hearing trepidation in their users voices is likely the reason why Shopify ( screenshot by way of UserOnboard.com ) included this tiny bit of text into their signup form – You can change your store name afterwards. What if I pick the wrong name?

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Microcopy: The Tiny Phrases With An Explosive Impact On Conversions

ConversionXL

Listening to user feedback and hearing trepidation in their users voices is likely the reason why Shopify ( screenshot by way of UserOnboard.com ) included this tiny bit of text into their signup form – You can change your store name afterwards. What if I pick the wrong name?

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Microcopy: Tiny Words That Make A Huge Impact On Conversions

ConversionXL

Listening to user feedback and hearing trepidation in their users voices is likely the reason why Shopify ( screenshot by way of UserOnboard.com ) included this tiny bit of text into their signup form – You can change your store name afterwards. What if I pick the wrong name?