Campaign Indianapolis Metrics Social Media 
Duct Tape Marketing
APRIL 25, 2013
photo credit: Folk Media via photopin cc. The technology, metrics, measurements, testing, and goals are the science part of it while the creative campaigns and intuitive ideas are a critical part of the art of inbound marketing. Always one more video campaign. One more social media experiment.
Occam's Razor
AUGUST 22, 2011
" ~ Web Metrics: "What is a KPI? " + Standard Metrics Revisited Series. Mobile Marketing and Analytics: Click-to-Call Mobile Ad Campaigns. Multichannel Analytics- Tracking Online Impact Of Offline Campaigns. "Engagement" Is Not A Metric, It's An Excuse. How do I choose well?
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