mashable.com

OCTOBER 27, 2010

This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business. So, you’re a small or medium-sized business, and you want to build a Facebook, mobile or web app. Image credits: Flickr, goincase.

Small Business 104

Small Business Technical Review Social Media Software Review 104

crowdSPRING Blog

AUGUST 20, 2017

Thinking of ways to market your small business can be overwhelming, especially when you consider the cost and return on investment. Big companies spend millions of dollars every year marketing and building their businesses. Small businesses have a similar need to get the word out but have much more modest budgets.

Small Business 48

Small Business Marketing Technical Review Audience 48

crowdSPRING Blog

AUGUST 20, 2017

Thinking of ways to market your small business can be overwhelming, especially when you consider the cost and return on investment. Big companies spend millions of dollars every year marketing and building their businesses. Small businesses have a similar need to get the word out but have much more modest budgets.

Small Business 48

Small Business Marketing Technical Review Audience 48

YoungUpstarts

NOVEMBER 21, 2014

Small Business Saturday is an American shopping holiday created in 2010 by American Express. It encourages consumers to buy from small businesses on the Saturday following Thanksgiving. Take the time to promote your participation the weeks leading up to Small Business Saturday. Promote Special Offers.

eCommerce 196

eCommerce Small Business Viral Social Media 196

YoungUpstarts

DECEMBER 12, 2017

This time of year, there are holiday marketing campaigns everywhere. Whether the campaigns are small and involve dressing up a company’s logo , or campaigns that manage to go viral, many businesses are keenly aware of the opportunity to take advantage of the spending season and find ways to market to enthusiastic customers.

Small Business 113

Small Business Marketing Social Media Campaign 113

Brandanew

JUNE 3, 2016

Since 1996 when this statement was made by one of the world’s most successful entrepreneurs, the three words have gone really, really viral. Maybe that is one of the reasons why almost every brand created a content marketing campaign initiated by a blog but gradually they posted less and less, eventually abandoning the idea.

Campaign 100

Campaign Marketing Viral SEO 100

Hearpreneur

OCTOBER 25, 2023

As soon as you have 2-3 months' worth of sales data to work with, use a formula to calculate stock reorder levels to ensure you always have stock ready to go, especially if you're promoting your products on platforms known for viral content, like TikTok. And yet, it’s surprising how hesitant small businesses are to engage in loyalty programs.

eCommerce 133

eCommerce Omaha Entrepreneur SEO 133

Hearpreneur

DECEMBER 28, 2022

I intend to release one study every three months, which I'll send to journalists in the hopes of generating viral attention on social media. I believe that if I can have one piece of content go viral every three months, not only will I be able to develop more links but also raise my brand's recognition. social media advertising.

Social Media 122

Social Media Entrepreneur Retention Finance 122

crowdSPRING Blog

AUGUST 6, 2017

With time and attention scarce, it’s difficult for entrepreneurs and small business owners to upgrade or learn new skills. There are, of course, millions of published articles and blog posts about entrepreneurship, business, finance, and management. Learn how to market and brand your small business ?

Programming 73

Programming Technical Review Small Business Illinois 73

Duct Tape Marketing

JANUARY 17, 2014

Why Video Marketing is Underrated (and How to Use it to Your Advantage) written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Today is guest post day here at Duct Tape Marketing and today’s guest is David Preston – Enjoy! The right face on your video campaign can foster trust.

Video 75

Video Marketing Harvest Bandwidth 75

Duct Tape Marketing

MARCH 26, 2021

Even though 2020 immediately conjures words like “challenge,” “hardship” and “crisis,” there are many lessons learned that will impact and shape the future of business and small business marketing moving forward. Staples has developed a reputation in the marketing industry for being a creator of viral content.

Marketing 91

Marketing Silicon Valley Cofounder Framework 91

Duct Tape Marketing

MAY 30, 2014

7 Ways Entrepreneurs Can Use Video To Grow Their New Business written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Your business plans are in place, perhaps you have sought out and won investors, and gotten a foothold in the market with your product. Viral Video Marketing.

Video 77

Video Widget Software Review Entrepreneur 77

crowdSPRING Blog

NOVEMBER 26, 2017

This time of year, there are holiday marketing campaigns everywhere. With Halloween and Thanksgiving freshly behind us, it’s time to deck the halls and get merry.

Small Business 82

Small Business Marketing Viral Social Media 82

crowdSPRING Blog

JULY 14, 2013

But like most small business owners, I have very little time available for reading and what time there is tends to be pretty well consumed by the other parts of my life; you know – family, the couple of friends I still have, household chores and (this week at least) the annual ritual of the (automatic-extension-granted) tax returns.

Viral 93

Viral Small Business Social Media Technical Review 93

Up and Running

SEPTEMBER 2, 2016

When used correctly, Facebook has the potential to be a huge marketing asset for small businesses. However, the process of actually setting up a Facebook marketing campaign can be confusing, as there really is almost too much information out there. How to track whether or not your marketing campaign is successful.

Small Business 98

Small Business Marketing Social Media Audience 98

Occam's Razor

SEPTEMBER 24, 2012

A Facebook employee (FBe) gave a talk about measuring ROI/Value of Facebook campaigns. In the second part of the talk a large client joined FBe on stage to make the case for Facebook campaigns. From the data presented, there is no way to tell if the Facebook campaign worked or not. Attribute it all to the Facebook campaigns.

Metrics 165

Metrics Advertising Marketing Social Media 165

crowdSPRING Blog

AUGUST 6, 2017

With time and attention scarce, it’s difficult for entrepreneurs and small business owners to upgrade or learn new skills. There are, of course, millions of published articles and blog posts about entrepreneurship, business, finance, and management. Learn how to market and brand your small business ?

Programming 48

Programming Technical Review Small Business Illinois 48

Startup Professionals Musings

OCTOBER 2, 2018

Should you be buying key words from search engines, building fabulous web content, blasting out e-mail campaigns, or putting all your efforts into viral videos or social media? As an advisor to many entrepreneurs and small businesses, I often get asked where to start, and how to proceed.

Marketing 240

Marketing Viral Channel Metrics 240

ReadWriteStart

APRIL 4, 2023

While these fees may seem reasonable at first glance, they can add up quickly and significantly impact the amount of capital that the startup receives from the crowdfunding campaign. A campaign should only be used if your product has a “viral” quality to it. Inbar Madar , Founder and Business Consultant, M.I.

Startup 141

Startup Campaign Cofounder Venture Capital 141

ConversionXL

OCTOBER 26, 2022

TikTok has evolved from a platform known for viral dance moves to a place of rapid product discovery. Brands big (like Ray-Ban ) and small (like Scrub Daddy ) have grown to millions of followers and seen exponential ROI. The TikTok buying craze even has its own viral hashtag: #TikTokMadeMeBuyIt. via Shopify ]. billion views?

Sales 115

Sales Customer Viral Marketing 115

Brandanew

OCTOBER 14, 2016

For example Nike’s #JustDoIt, Coke’s #ShareaCoke campaign, Audi’s #wantanR8, Apple’s #ThinkDifferent, or McDonald’s #ImLovinIt. These are hashtags that specifically direct people to the brands’ posts or latest campaigns. Taglines converted into hashtags are great for people to follow your brand. Filters are a known Instagram feature.

Community 100

Community Social Media Nashville Philippines 100

crowdSPRING Blog

FEBRUARY 3, 2013

The viral effect that can accompany a strong Super Bowl commercial can attract an audience that far exceeds the measly 100 million or so viewers during the game itself. Now, to a small business or startup the idea of spending $4 million dollars on any one marketing tactic is nothing short of laughable. Keep it simple.

Small Business 85

Small Business Viral Marketing Campaign 85

Up and Running

MARCH 19, 2015

Crowdfunding has a reputation as an accessible way to secure funding for startups and small businesses. For every story of someone whose project went viral and exceeded its goal in the first few hours, there are several from earnest entrepreneurs whose crowdfunding efforts missed the mark. Anyone can do it, right?

Campaign 60

Campaign Video Audience Viral 60

crowdSPRING Blog

MAY 19, 2013

This has long been the underlying challenge for businesses large and small: how do you acquire new customers, convince them to buy more of whatever it is you are selling, get them to tell other’s about your offering, and achieve positive ROI the whole while.

Small Business 96

Small Business Social Media Marketing Lean 96

crowdSPRING Blog

JULY 19, 2010

Customer loyalty is critical to all businesses, and this loyalty can be built by small businesses by engaging their audience with their own brands through content creation. in 2007 when W+K launched the campaign they introduced several new products, new packaging, and a new logo for the brand.

Small Business 112

Small Business Viral Social Media Customer 112

crowdSPRING Blog

JULY 19, 2010

Customer loyalty is critical to all businesses, and this loyalty can be built by small businesses by engaging their audience with their own brands through content creation. in 2007 when W+K launched the campaign they introduced several new products, new packaging, and a new logo for the brand.

Small Business 112

Small Business Viral Social Media Customer 112

crowdSPRING Blog

JULY 19, 2010

Customer loyalty is critical to all businesses, and this loyalty can be built by small businesses by engaging their audience with their own brands through content creation. in 2007 when W+K launched the campaign they introduced several new products, new packaging, and a new logo for the brand.

Small Business 112

Small Business Viral Social Media Customer 112

crowdSPRING Blog

FEBRUARY 8, 2016

It’s one reason we strongly recommend companies stay far away from “ ready-made” logos found in online logo stores and avoid making other branding mistakes that can cripple your small business. Many business owners believe that building a strong business is the same as building a strong brand.

Small Business 48

Small Business Viral Social Network Campaign 48

Duct Tape Marketing

APRIL 4, 2016

What Makes a Video Viral? That’s why when a piece of media takes the internet by storm and goes viral, more often than not it is a video. That’s why when a piece of media takes the internet by storm and goes viral, more often than not it is a video. But what makes a video viral? What does it mean to go viral?

Viral 28

Viral Video United States Internet 28

crowdSPRING Blog

SEPTEMBER 26, 2016

It was a viral hit. Every viral marketing campaign needs a good landing page. As soon as Apple confirmed the removal of the headphone jack, Nicer’s team used their personal accounts to share the link to ApplePlugs.com on social networks and any site that could contribute to traffic for free. Turning Hits into Customers.

Viral 48

Viral Technical Review Startup Social Network 48

crowdSPRING Blog

SEPTEMBER 26, 2016

It was a viral hit. Every viral marketing campaign needs a good landing page. As soon as Apple confirmed the removal of the headphone jack, Nicer’s team used their personal accounts to share the link to ApplePlugs.com on social networks and any site that could contribute to traffic for free. Turning Hits into Customers.

Viral 48

Viral Technical Review Startup Social Network 48

crowdSPRING Blog

SEPTEMBER 26, 2016

It was a viral hit. Every viral marketing campaign needs a good landing page. As soon as Apple confirmed the removal of the headphone jack, Nicer’s team used their personal accounts to share the link to ApplePlugs.com on social networks and any site that could contribute to traffic for free. Turning Hits into Customers.

Viral 48

Viral Technical Review Startup Social Network 48

crowdSPRING Blog

DECEMBER 27, 2010

Related posts: Great reads on small business and entrepreneurship. Ten small business tax planning tips for 2010! 5 great viral marketing campaigns (and what small businesses can learn from them!). Photo: Armando Maynez.

Entrepreneur 91

Entrepreneur Redemption New York Cofounder 91

crowdSPRING Blog

SEPTEMBER 6, 2011

Today I want to discuss ways that small business can support not-for-profits and get involved in meaningful causes, and at the same time help to drive economic development locally, regionally, or even internationally. 5 great viral marketing campaigns (and what small businesses can learn from them!).

Small Business 100

Small Business Public Relations Africa Lean 100

crowdSPRING Blog

MAY 23, 2012

We’ve previously shared lessons that small businesses can learn from the world’s best brands. What additional lessons can small businesses learn from BrandZ 2012 study? 5 great viral marketing campaigns (and what small businesses can learn from them!).

Small Business 98

Small Business Viral Equity Campaign 98

crowdSPRING Blog

FEBRUARY 16, 2015

Just about 4 years ago, I wrote on these pages about the struggle to protect the internets and some proposed legislation that was threatening the many small businesses and startups who depend on cyberspace to do business, feed their families, and assure that their employees will continue to be paid.

.Net 48

.Net Small Business Washington Startup 48

crowdSPRING Blog

AUGUST 20, 2018

Dunkin’ Donuts ran a campaign that leveraged reciprocity and the idea of “giving to getting” effectively. Called “ Eagles Win, You Win ,” the campaign offered Philadelphia area customers a free coffee the day after the Philadelphia Eagles won a game. The free coffee was redeemed via the Dunkin’ Donuts mobile app.

Las Vegas 63

Las Vegas Philadelphia Small Business Marketing 63