Up and Running

JULY 26, 2016

Your customer acquisition cost and lifetime value are the two magical numbers you need to calculate for each one of your campaigns. The cornerstone of any business is that LTV > CAC. Most campaigns can be optimized to increase conversion rates and lower costs. Google AdWords or SEM (expensive).

Revenue 60

Revenue Acquisition Channel Campaign 60

Duct Tape Marketing

NOVEMBER 15, 2023

Over the last 13 years he’s worked with companies like Target, Jeeter and Shopify to implement performance marketing campaigns. Ryan has made it his mission to lead businesses towards unprecedented growth through this unique approach, and during our conversation, he generously shared the secrets behind his successful strategies.

Channel 65

Channel Acquisition Framework B2B 65

mashable.com

MAY 28, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Keep it up i look forward to reading more. It depends on how complex your *written* marketing strategy plan (you have one, right?) 38 New Social Media Resources You May.

Naming 94

Naming Technical Review Social Media Startup 94

crowdSPRING Blog

NOVEMBER 13, 2011

We write often of low-cost, high impact marketing tactics for small businesses and share tips for leveraging these. We believe that small business and startups should always be willing to experiment with marketing tactics and strategies as long as those serve a larger goal and contribute to a clear strategy. Give it time.

Advertising 103

Advertising Lean Marketing Campaign 103

Occam's Razor

AUGUST 22, 2011

Mobile Marketing and Analytics: Click-to-Call Mobile Ad Campaigns. Multichannel Analytics- Tracking Online Impact Of Offline Campaigns. Tips for Web Analytics Success for Small Businesses. PPC / SEM Analytics: 5 Actionable Tips To Improve ROI. Email Marketing: Campaign Analysis, Metrics, Best Practices.

Analytics 124

Analytics Metrics SEM Web 124

Brandanew

JANUARY 8, 2016

Most small business and Startup founders are talking about customer engagement and social presence beyond the customary likes and one-post-a-month schedules. He has 12 years of experience helping agencies & businesses improve their online marketing efforts through SEO, SEM, and social media services. image credit.

Analytics 100

Analytics Social Media Marketing Media 100

Duct Tape Marketing

MAY 4, 2016

Referral Marketing– This includes intentional word of mouth activities, viral tactics as well as intentional referral generation. AdEspresso – The easiest online tool to manage and optimize your Facebook Advertising Campaigns. WordStream – Service that manages PPC campaigns, but great info too. Further Reading.

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28