Remove Channel Remove Customer Development Remove Demo Remove Technology
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Going to Trade Shows Like it Matters – Part 2

Steve Blank

And inviting to the booth/dinner/private demo. General Comments for both Awareness and Lead Generation Demo’s I don’t care how small the booth or trade show is, do a canned demo every 20 to 30 minutes regardless of whether anyone is at your booth or not. Demo’s are the heart of the booth. One of them is a loser.

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SuperMac War Story 10: The Video Spigot « Steve Blank

Steve Blank

But Apple had planned to announce and demo QuickTime without a way to get video into the Mac. Something Profound Engineering gave us a demo of the prototype board and software and asked, “Do you guys think we can sell a few of these boards?” We must have made them play the demo twenty times. My first IPO at Convergent.

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Someone Stole My Startup Idea – Part 2: They Raised Money With My.

Steve Blank

Customer Development We were starting Epiphany, my last company. I was out and about in Silicon Valley doing what I would now call Customer Discovery trying to understand how marketing departments in large corporations worked. This is more challengine than it appears, and method of insulation is supporting varied input channels.

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The Hitchhiker’s Guide to the Boston Tech Community (Fall 2013 Edition)

Rob Go

So without further delay: Large Tech Meetups: Web Innovators Group : Quarterly Demo-Style meetup in Cambridge draws over 1000 members of the startup community each time. Mass TLC Unconference: Large annual conference put on by the MA Technology Leadership Council. Barrington Coffee – Fort Point Channel. The Grand-daddy.

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The Lean LaunchPad – Teaching Entrepreneurship as a Management Science

Steve Blank

If you’ve read any of my previous posts, you know I believe that: 1) a product is just a part of a startup, but understanding customers, channel, pricing, etc. are what make it a business, 2) business plans are fine for large companies where there is an existing market, existing product and existing customers.

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The Mission Model Canvas – An Adapted Business Model Canvas for Mission-Driven Organizations

Steve Blank

As a formal method, the Lean Startup consists of three parts: The Business Model Canvas – to frame hypotheses, Customer Development – to test those hypotheses in front of customers, and Agile Engineering – to build Minimum Viable Products to maximize learning. Channel is changed to Deployment.

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Hubris Versus Humility: The $15 billion Difference

Steve Blank

These new cellular phone networks were built around two-way circuit switched technology designed to move voice calls without interruption. Unlike the circuit-switched cell phone networks, pager networks were built around digital packet-switched technology. After a demo, if you knew what a VCR was you knew what a TiVo was.