Steve Blank

JUNE 26, 2014

We’re changing the order in which we teach the business model canvas and customer development to better-fit therapeutics, diagnostics and medical devices. “Customer Development” to test the hypotheses outside the building and. Customer Segments change over time. I-Corps @ NIH Lecture Order Details.

Intellectual Property 281

Intellectual Property Lean IP Open Source 281

Steve Blank

JANUARY 2, 2014

Part 4: This Will Save us Years – Customer Discovery in Medical Devices. Part 5: Value proposition and customer segments in Life Sciences. Part 6: Distribution channels in Life Sciences. Part 8: When Customers Make You Smarter : Customer Discovery in Digital Health. Here’s their 2 minute video summary.

Lean 240

Lean Algorithm Customer Development IP 240

Steve Blank

DECEMBER 7, 2009

Customer Development We were starting Epiphany, my last company. I was out and about in Silicon Valley doing what I would now call Customer Discovery trying to understand how marketing departments in large corporations worked. This is more challengine than it appears, and method of insulation is supporting varied input channels.

Silicon Valley 225

Silicon Valley Non-disclosure Agreement NDA Startup 225

Steve Blank

DECEMBER 7, 2010

If you’ve read any of my previous posts, you know I believe that: 1) a product is just a part of a startup, but understanding customers, channel, pricing, etc. are what make it a business, 2) business plans are fine for large companies where there is an existing market, existing product and existing customers.

Wiki 311

Wiki Lean Management Business Model 311

Steve Blank

MARCH 11, 2015

They’ve found product/market fit (what products customers want to buy). They’ve learned the best distribution channel to get the product from their company to the customer. Filed under: Big Companies versus Startups: Durant versus Sloan , Business Model versus Business Plan , Customer Development.

Widget 120

Widget Lean Business Model Metrics 120

Steve Blank

MAY 3, 2011

This week they were testing their hypotheses about Partners. Partners are the external companies whose product or service combines with your Value Proposition to create a complete customer solution or “whole product&# to satisfy customers. They worked on understanding their partners. The Nine Teams Present.

South Dakota 217

South Dakota Business Model Lean United States 217

maplebutter.com

JANUARY 8, 2013

What is the best advice you can give for finding a business partner? Don’t quickly choose any business partner. The key is to ask the right people what they think – not your friends, parents or partner. The right people are potential customers – ask them if they have the problem. Initial developer: partner or hired?

Technical Review 44

Technical Review Startup Cofounder Software Review 44