YoungUpstarts
OCTOBER 15, 2018
They strategize and have a plan for their social media channels. Roles and responsibilities of team members and other parties that will manage your social media channels. Each social media channel has its own unique qualities, and the audience on one will have different expectations than the audience on another.
SoCal CTO
AUGUST 4, 2011
What channels will you use (e.g., Is it pay-to-play? Logging/Auditing - do we need to log certain operations in order to help with customer support or for auditing? Are there specific metrics needed for future funding rounds or for operations? Where’s the mystery (see Matching Algorithm )? Other types of users?
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SoCal CTO
AUGUST 4, 2011
What channels will you use (e.g., Is it pay-to-play? Logging/Auditing - do we need to log certain operations in order to help with customer support or for auditing? Are there specific metrics needed for future funding rounds or for operations? Where’s the mystery (see Matching Algorithm )? Other types of users?
ConversionXL
SEPTEMBER 9, 2021
As Neal Schaffer points out: “…Companies still look at social media as a promotional and advertising channel rather than as a grand arena to collaborate with social media users, primarily customers and influencers, and work them through a relationship funnel to incite word of mouth marketing for your brand in social media.”
Hearpreneur
JANUARY 20, 2021
The publishing industry, and especially the children’s book publishing industry, are extremely set in their ways, having created and sold many of the same books for decades, via the same channels (many big publishers don’t even sell their books online!). COVID has caused them to completely reconsider their model.
OnlyOnce
SEPTEMBER 6, 2010
Spend time with customers and channel partners. Recruiting and retaining top talent are pay-to-play…but you have to go well beyond the standards and basics here. Managing operating losses as your burn/runway proxy when you have huge looming CapEx needs is a problem. Get to know competitors well.
Start Up Blog
NOVEMBER 6, 2011
The world is moving quickly from a pay to play – subscription model, to a ‘free and on demand’ model. Every channel, 2 free new release movies per month, the IQ recording device and approx 30 on demand shows / movies. Anyone would think Moore’s law works in the opposite direction the way they operate.
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