Duct Tape Marketing

NOVEMBER 9, 2022

18:57): And then, oh, I will never forget, I was driving to one of my clients, Ke Williams in living in Sacramento at the time, and I'm driving up to the office and look across the parking lot and financial title company, which was one of the largest title companies in the Sacramento region. And it was great until 2009 came along. (18:57):

Marketing 73

Marketing Differentiation Sacramento Small Business 73

Hunter Walker

APRIL 9, 2015

We create a great reading experience for the web, as well as a print edition, which gets delivered with select Sunday editions of the Los Angeles Times, San Francisco Chronicle, and Sacramento Bee. Newspapers offered an efficient, existing distribution channel. HW: Why “California” Sunday ? Would New York Sunday work?

California 48

California San Francisco Los Angeles Sacramento 48

Occam's Razor

AUGUST 22, 2022

You do the best you can with a marketing campaign (creative, audience, targeting, channels, media plan elements like duration, reach, frequency, media delivery quality elements like AVOC, Viewability, etc.), Even IF the campaign had great creative, it was well delivered, on the right channels, with optimal reach and frequency.

Metrics 105

Metrics Campaign Analytics Framework 105

Duct Tape Marketing

SEPTEMBER 26, 2018

John Jantsch: With all these fancy marketing channels we have, still today, the most potent form of marketing is the original form of market, word of mouth. Word of mouth’s probably the original channel, right? Jay Baer: It is the only channel. Back to Podcast. Transcript. I’ll give you a quick example if I may.

Montana 55

Montana Viral Sacramento Differentiation 55

Venture Chronicles

OCTOBER 27, 2010

The fact that the Legislature can channel that money into other budget priorities and not be held accountable is a problem, ’nuff said. As much as I love the intent of this proposition the fact remains that we, the voters, send people to Sacramento to do a job and increasingly we, the voters, are micromanaging the process.

Sacramento 32

Sacramento Securities and Exchange Commission California Salary 32