Channel SEM Venture Capital Web 
Steve Blank
APRIL 30, 2009
SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. But the computer retail channel was a large part of our sales. Or blame my MarCom department who approved it. Worry about the sales results. What did we learn?
www.forentrepreneurs.com
FEBRUARY 2, 2010
Business model viability, in the majority of startups, will come down to balancing two variables: Cost to Acquire Customers (CAC) The ability to monetize those customers, or LTV (which stands for Lifetime Value of a Customer) Successful web businesses have long understood these metrics as they have such an easy way to measure them.
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Steve Blank
DECEMBER 7, 2010
If you’ve read any of my previous posts, you know I believe that: 1) a product is just a part of a startup, but understanding customers, channel, pricing, etc. and if a web-based product, a minimum feature set,) all delivered in 10 weeks. Teams that select a web-based product will have to build the site for the class.
Both Sides of the Table
MARCH 11, 2011
To say he has had an impact on the web would be an understatement. Not because they didn’t want to do Pay-per-click (they are huge buyers of SEM) but because they didn’t want other people to know what they paid for clicks! The Wedding Channel. All of that are in this week’s episode of This Week in VC.
Cracking the Code
OCTOBER 10, 2008
Keep up the blogging and web casts and we will keep listening and growing. As a private company, you have a VERY high cost of capital (well above 10%), whether you raise venture capital, angel money, friends and family investments, bank financing, or all of the above. to acquire the client. Philippe Botteri.
Growthink Blog
SEPTEMBER 23, 2015
Today, almost all businesses interact with and relate to their perspective and existing clients through multiple channels: in-person, on the phone, over e-mail and increasingly text, via social media and through Web Reputational Means of which we are usually only partially aware.
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